Second Opinion Co.

Your Website Should Work As Hard As You Do.

We build and manage professional websites for trades and clinics who'd rather be doing their job than figuring out the internet. You work. We handle everything else.

We work with Plumbers Electricians HVAC Contractors Clinics Med Spas Solo PAs & NPs
You do the work · We handle the website $1,200 flat build · $99/month to manage it forever Trades & clinics · Live in two weeks No contracts · No tech headaches · Just results You do the work · We handle the website $1,200 flat build · $99/month to manage it forever Trades & clinics · Live in two weeks No contracts · No tech headaches · Just results

The Problem

You Didn't Start Your Business
To Build Websites.

But here you are — dealing with broken contact forms, outdated content, and a site that's actively costing you customers. Every day you wait is money walking out the door.

Your website is losing you jobs right now

Customers Google you before they call. If your site looks bad — or doesn't exist — they don't call. They call your competitor. That's happening today.

You don't have time to figure it out

Learning WordPress. Fighting with plugins. Figuring out SEO. That's a part-time job on its own. You have a business to run. Website stuff shouldn't be anywhere near your to-do list.

Agencies charge way too much

Most web agencies charge $5,000–$15,000 for a basic site, then $500/month to touch it. That's not built for a plumber or a solo NP. We built this specifically for you.

The fix is simple: let someone else handle it — at a price that actually makes sense for a real small business.

Get Your Website Sorted Today

Two ways to work with us

We Do It.
Or We Set You Up To.

One question tells us which track you're on: do you want to update your own site — or would you rather never think about it again?

Hands-off — we handle everything

Done For You

$1,200

flat build · then $99/month and forget about it

We build your site, host it on Cloudflare, handle updates, and keep everything running. You never log in. You never deal with hosting. You just get customers.

  • Professional 5-page website built from scratch
  • Hosted on Cloudflare — blazing fast, free forever
  • Custom domain setup included
  • Contact form, Google Maps, click-to-call
  • We write all your content — you answer questions, we do the rest
  • Monthly updates, changes & maintenance included
  • Google Business Profile optimization
  • HIPAA-aware setup for healthcare clients
  • No contract — cancel any time, zero penalty
Get Started — $1,200 Build

You want to control it yourself

Set Up & Hand Off

$800

flat setup · you manage it after

We build your site on Squarespace or Hostinger — no-code platforms you can actually update yourself. We hand it off with a training call and you own it completely.

  • Professional 5-page site on Squarespace or Hostinger
  • No-code — update it yourself without any tech skills
  • Custom domain setup included
  • Contact form, Google Maps, click-to-call
  • We write your content — you just answer our questions
  • 60-minute handoff and training call
  • Google Business Profile setup included
  • 30 days email support after launch
  • You own everything — forever, no strings
Get Started — $800 Setup

Who We Help

Built For The Ones
Who Actually Do The Work

We specialize in two types of businesses — trades and clinics. Both too busy doing real work to deal with websites. Both losing money every day they don't have one that works.

Track 1

Trades &
Contractors

You show up, do the work, and go home. Customers find you online before they ever call — and if your website looks bad or doesn't exist, they call someone else. We fix that. Fast, clean, professional. Built to get your phone ringing.

Plumbers Electricians HVAC Roofers Contractors Landscapers Painters Welders

Track 2

Clinics &
Providers

Independent PAs, NPs, and clinic owners who went out on their own don't have a marketing department. Patients Google you before they book. A bad website means a lost patient — and lost revenue. We build HIPAA-aware sites that earn trust before they walk in the door.

Solo PAs & NPs Urgent Care Primary Care Med Spas Mental Health Physical Therapy

How It Works

Live And Getting
You Customers In Two Weeks

Four steps. No tech knowledge required. You answer questions — we handle everything else.

01

We learn your business

A 30-minute call. You talk, we ask questions. We learn what you do, who you serve, and what makes you worth calling.

02

We write everything and build your site

We write your copy, design your site, and send you a preview. Most clients change almost nothing. We get it right the first time.

03

You approve. We go live.

One round of revisions, then we launch. Your site is live, your domain is connected, SSL is done. Usually within 10 business days of kickoff.

04

You forget about it. We don't.

Done For You clients: $99/month and we handle everything. Updates, changes, hosting. You never have to think about your website again.

What's Included

Everything You Need.
Nothing You Don't.

Every site we build comes with the same professional foundation — no upsells, no surprise add-ons, no hidden costs.

5-page professional website

Home, About, Services, Contact, and one custom page — built to convert visitors into calls and bookings.

Fast hosting — free forever

Done For You sites are hosted on Cloudflare. Global CDN, faster than $50/month hosting, and it costs you nothing extra.

Custom domain setup — done for you

Domain connection, SSL certificate, DNS settings — all the boring tech stuff handled completely. You do nothing.

We write all your copy

You don't write a single word. We interview you and turn your answers into clear, honest website content built to convert.

Contact form & click-to-call

A working contact form and mobile click-to-call. When a customer finds you on their phone, calling you is one tap.

Google Business Profile setup

We set up or optimize your Google profile so you show up on local search and Maps — where your customers are actually looking first.

What Clients Say

Real Results For
Real Business Owners

From plumbers to clinic owners — here's what happens when you stop worrying about your website.

"I had no website for six years. Within two weeks of launching I got three new calls from Google. It just works."

[Client Name]

HVAC contractor, 12 years in business

"As a solo NP I don't have time to deal with tech. $99 a month and it's just handled. Best money I spend every month."

[Client Name]

Independent NP, primary care

"The last agency quoted me $6,000 and three months. This was $1,200 and two weeks. And honestly it looks better."

Becky M.

Small business owner

With a working website

What You Get
When It Works

Without one

What A Bad Website
Costs You Daily

Questions

Everything You're
Wondering About

Straight answers. No runaround.

Most sites are live within 10 business days of our kickoff call. We move fast because we know you're busy and every day without a working site costs you money.
No. We write everything. We do a 30-minute kickoff call, ask you the right questions, and turn your answers into clean, professional website copy. You review and approve — that's it.
We'll look at what you have and give you an honest read. Sometimes a refresh makes more sense than starting over. Sometimes it doesn't. We'll tell you exactly which — even if it means we don't get the build job.
Hosting, maintenance, content updates, security, and peace of mind. You email us a change — new service, new photo, updated hours — and we make it. Usually within 24 hours. You never have to log in to anything.
No contracts. Cancel any time. No fees, no penalties, no awkward conversations. We keep clients because the service is good — not because we've locked them in.
Done For You ($1,200 + $99/mo): We build it, host it on Cloudflare, and manage it forever. You never log in. Best for anyone who wants it completely handled.

Set Up & Hand Off ($800 flat): We build it on Squarespace or Hostinger — platforms you can update yourself without any tech skills. We do a training call and hand it over. Best for owners who want control.
Yes — and we actually understand HIPAA requirements that most web agencies miss completely. We're founded by a practicing PA. Healthcare clients get HIPAA-aware setup as standard, not as an add-on.
Done For You clients get unlimited minor changes included in the $99/month — new services, updated hours, new photos, copy tweaks. Major redesigns are quoted separately, but most clients never need one.

Ready?

Stop Losing Customers To A Better Website.

$1,200 to build. $99/month to never think about it again. Live in two weeks. No contract. No tech headaches. Just a website that works as hard as you do.

Get Your Website Built Today

No contract · Live in 2 weeks · Trades & clinics welcome